1.  Help you increase conversions with high-quality copy that drives your brand goals and grows your bottom line.
(or)
2. Help you educate and inform your target audience with well-researched, stat-backed, high-quality content and case studies.

Or maybe both! Either way, my specialty is high-quality writing that:
  • captures your brand voice
  • resonates with your audience
  • ​drives your business goals
Why you should hire me:
Hi, I’m Danny.

I enjoy strong black coffee and have over a decade of experience writing high-quality content and copy for B2B SaaS, supply chain, and cybersecurity brands all over the world.

Unlike other writers, I've
  • worked in-house at SaaS companies
  • written for top clients like SEO guru Brian Dean (Backlinko, Exploding Topics)
  • had my ghostwritten work featured in Forbes

And I excel at taking complicated subject matter and making it easy to understand and engaging, stuff that people actually want to read.

I love what I do, and look forward to learning more about your brand, target audience, and business goals.

So whether you want to focus on building your brand or growing your bottom line, I can help.

If you've got a project now or in the future, let's connect to see if I can help you get those pieces published more efficiently (and cheaper than an agency or FT employee).

The sooner we can talk, the sooner I can learn more about your goals and how I can help you reach them through better writing!
Projects I can help you with:
- SEO Content
- Ghostwriting
- Case studies
- Press releases
- Ongoing blog posts
- LinkedIn Articles
- White Papers/ ebooks
- Email campaigns
- Sales and landing pages
- Key message platforms
- Facebook ads
- Video scripts
​- Social media
- Brand positioning
What I can do for you:

Client Testimonials

​⭐⭐⭐⭐⭐​

"Throughout the months of working with Danny, he has been nothing but professional. Right from the beginning, he was quick to understand our brand, target audience, and goals. With his strategic thinking and our topic suggestions, he was able to deliver superb weekly content on time, like clockwork, with few revisions needed.

​Not only is his content engaging and insightful, he always seems to know how to incorporate the important details and leave out the rest (without any handholding). Furthermore, his consistent quality of work is driving real traffic to our site, which is continuing to grow. Danny is super easy to work with, and we couldn’t have asked for a better SEO writer."
Steve Hakami, Founder and CEO, Wiza
"AOK Group has hired Danny on numerous projects over the last year. He is always timely, communicative and has been able to tap into any industry from skincare to EdTech.

He is a versatile copywriter who has also provided us much confidence when pitching the brand voice to our clients. We love working with Danny and will continue to bring him onto our projects whenever possible!"
Taylor Adami, AOK Group
"Danny is one of the best freelancers we've ever worked with! He is extremely communicative and a master with words who really knows how to tell a story and pull a reader in immediately.

We will definitely hire Danny again for future projects as he was able to turn around complicated creative briefs quickly with very few revisions needed. Thank you, Danny!"
Lisa Hochstein, Director of Marketing & Operations, Greenback Tax Services
"I had the pleasure of working with Daniel and found a talented, and striven writer whom have successfully published a number of articles for the Skubana blog. His experience and knowledge in ecommerce showed his prowess in understanding this evolving field, but his writing style is where he shines as he writes with a prose so easy to understand while being incredibly insightful without being overly complicated.

He has a knack at connecting with our readers that are new to ecommerce. He was professional throughout our entire working experience and hope to work with him again soon!"
Tristan Clausell, E-commerce Marketing Specialist, Skubana
"Danny provided great strategy and content during our writing project. Quick capability to distill business concepts into compelling copy. 

​He communicated thoroughly throughout the whole process of the project. The end result was exactly what I was hoping for. Very professional."
​Brian Jones, Founder and Owner, GraphicMachine
"Daniel is a pleasure to work with! His writing is superb and he takes edits in stride and reworks anything to ensure meets our needs. Daniel is highly communicative and enthusiastic about all his writing assignments.

​If you are looking for someone to provide conversational pieces that make technical subjects accessible, Daniel is the writer for you. We are excited to continue working with him!"
Lindsey McGee, Global Content Director, TrueCommerce
"Daniel comes highly recommended as a sales copy expert, in our case when it comes to tech products.

​He adhered to a strict deadline, was professional, and made what could be considered boring content into something engaging with little guidance. Hope to work with him soon again!"

Elle Jade, Primitive Engagement Marketing
"Due to the nature of the product, I wasn’t sure Daniel would understand the product or how to nail the messaging. After speaking with him on the phone to clear things up, he produced solid work.

​He’s fast and great to work with and has a way of cutting to the core of the message, making it sound exciting and also knowing the important bits."

Eliana Vusijsje, Marketing Management & Head of Content, GeoEdge

Featured Work

Over the years, I've written a lot of things. Here's a small sampling of some of my coffee-fueled work.

Credentials

About Me
Hey, I'm Danny.

Here's why SaaS companies hire me to write their copy and SEO content:

​✔️ I handle the (entailed) process of writing from start to finish, so you don't have to
✔️ I will manage the interview process with your happy customers (including coming up with questions and driving the conversation in order to write your case study
✔️ Case studies are a unique combination of telling an engaging story, helping the reader to imagine they're the ones being helped, and soft-selling your service, all at once.
✔️ I know how to tailor your messaging to drive your business goals and reach your target audience
✔️ I specialize in writing about complicated (or mundane) subject matter thoughtfully and engagingly
✔️ BA in Philosophy from Rutgers = good at critical thinking, building arguments, and writing about complex topics meaningfully 
✔️ I require little to no guidance once I understand the project scope, goals, and target audience
✔️ I am Hubspot SEO, Content Marketing, and Email Marketing certified
✔️ I’m a Top Rated Plus freelancer on Upwork
✔️ I turn around solid work on time, every time
Strategically thinking about getting my next cup of coffee.
I bring to the table a combination of freelance, in-house, and agency experience, so I know how to turn around high-quality work quickly, meet client needs, and deliver on deadlines. 

In my free time, I enjoy getting outside for a run and spending time with my wife and kids.

If you’re looking for a writer focused on professionalism, let's connect so I can learn more about your goals and how I can help you reach them through better writing.

Looking forward to connecting!

Talk soon,
Danny

    Start the conversation
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